It is easy to create a blog or website but attracting traffic to it is challenging enough. But when
you start to see visitors coming to read your blog, be sure to apply the following 7 tips to building your blog readership.
Doing this will keep your readers coming back to your content every day, and make them feel comfortable sticking around. And there are a number of ways you can help them to do just that.
Here are seven vital ingredients for building a successful blog with a loyal following.
7 Tips to Building Your Blog Readership
1. Publish Regularly.
As your readers become familiar with the frequency of your posts, it will influence their visiting behavior. If your readers know that you post fresh content every day, they will probably come every day to read it.
If they know you post on Mondays, Wednesdays, and Fridays, that's when they will come.
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2. Stay on Topic.
Stick to your niche. If your blog doesn't have a niche, give it one. Readers like blogs that are focused on a particular theme or topic.
If you have no theme yet and just post about anything, find something you really care about, are passionate about, and feel comfortable talking about it all day.
3. Use Meaningful Titles in Posts.
This not only announces clearly what the post is about, but it will help people navigate your blog and also influence your ranking with search engines.
4. Interact With Your Readers.
Think of your blog as a conversation. You post and readers like and comment. Be active and be positive as you interact and converse with your readers.
5. Highlight Your Best Posts.
Don't let your best posts get lost in your archives. It’s always a good idea to link to your best posts from a ‘best posts’ category on the main page.
6. Provide Good Navigation to Popular Pages
If you help people find the key pages within your blog, their visit will be a much more enjoyable experience.
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7. Avoid Not Posting for Extended Periods.
If someone visits your blog and discovers that the last post was three weeks ago, they will probably be disappointed.
If you don't post, people may give you the benefit of the doubt and come back in a few days to check, but you better believe they will lose interest quickly if you fall out of your regular schedule and stop posting.
There you have it. These little tips if followed rightly will make a big difference to your blog's readership. It's not rocket science. It's just using some common sense when posting and interacting with your readers.
They will keep coming back for more of your content.
